European investors now have a new way to access Bitcoin-linked income through traditional markets. Digital asset manager 21Shares has launched the 21Shares Strategy Yield ETP (ticker: STRC NA) on Euronext Amsterdam, offering exposure to preferred stock issued by Strategy — the world’s largest public holder of Bitcoin.
The new exchange-traded product (ETP) provides regulated access for both institutional and retail investors across Europe, combining traditional equity income features with indirect exposure to Bitcoin.
What Is the 21Shares Strategy Yield ETP (STRC)?
The 21Shares Strategy Yield ETP gives investors exposure to Strategy’s Variable Rate Series A Perpetual “Stretch” Preferred Stock (STRC). Rather than buying the preferred shares directly, investors can access the instrument through standard brokerage accounts in a familiar exchange-traded format.
Strategy currently holds approximately 717,722 BTC in its corporate treasury, valued at roughly $47 billion. The preferred stock underlying the ETP is supported by this substantial Bitcoin reserve, effectively linking investor returns to a company whose balance sheet is heavily backed by digital assets.
The ETP offers a variable annualized dividend rate of 11.25%, positioning it as one of the first structured corporate securities in Europe that is closely tied to Bitcoin exposure while still delivering income. This structure is designed to act as a bridge between traditional finance and the Bitcoin ecosystem.
According to 21Shares President Duncan Moir, the goal is to provide “high income potential” within a regulated, exchange-traded structure that investors already understand and trust.
Why STRC Marks a New Phase for 21Shares
The STRC listing represents 21Shares’ first equity-linked ETP, expanding beyond its core lineup of crypto-only products. Since launching in 2018, 21Shares has built its reputation by offering straightforward digital asset exposure through regulated exchange-traded products.
As of this week, the firm manages approximately $5.3 billion in assets across 60 ETPs listed on 13 exchanges globally. The company has been steadily expanding its footprint, including the recent launch of the 21Shares Spot SUI ETF (TSUI) on the Nasdaq in the United States.
By introducing an equity-linked product tied to a Bitcoin-heavy corporate treasury, 21Shares is broadening the types of regulated crypto exposure available to European investors. Instead of holding Bitcoin directly, investors can now access a yield-generating instrument connected to one of the largest corporate Bitcoin treasuries in the world.
