The Algorand Foundation has unveiled an exciting new initiative called Algoland, a 13-week campaign designed to transform how users explore the Algorand ecosystem. Highlighted during a recent AMA session by Cointelegraph, this campaign turns ecosystem discovery into a series of fun, on-chain quests where participants can interact with DeFi, NFTs, and gaming while earning real rewards.
A New Way to Experience Algorand’s Ecosystem
Marc Vanlerberghe, Algorand’s Chief Strategy & Marketing Officer, described Algoland as more than just a rewards program — it’s a hands-on introduction to Algorand’s technology and community.
Each week of the 13-week campaign spotlights a new theme, starting with wallet setup and referral activities, then moving into deeper ecosystem experiences such as prediction markets via Alpha Arcade. Every completed quest earns participants points, with extra points for successful referrals. These points boost a participant’s chances to win a share of exciting prizes, including 100,000 ALGO tokens, exclusive experiences, and even a year’s supply of steak.
The initiative encourages exploration driven by curiosity and community, rather than simple transactions. All activities are recorded on-chain using Algorand’s smart contracts, ensuring transparency and reinforcing the platform’s technical strengths.
Rewards, Real-World Use, and Future Themes
Beyond prizes, Algoland serves a larger purpose — helping users understand Algorand’s real-world scalability and efficiency. Future weeks will dive into advanced ecosystem interactions such as bridging, staking, and more, allowing participants to gain practical experience with the platform’s features.
Through Algoland, the foundation hopes to showcase how Web3 can be accessible, engaging, and rewarding — not just for crypto enthusiasts, but for anyone curious about the future of decentralized technology.
