Brazilian Fintech Acquires $28.4M in Bitcoin Amid Shareholder Backing
Brazilian fintech company Méliuz is making waves in the financial world after purchasing 274.52 bitcoins worth approximately $28.4 million. This bold move follows overwhelming support from shareholders for its new bitcoin treasury strategy. With this acquisition, Méliuz now holds a total of 320.2 BTC, valued at over $33.3 million based on current market prices.
Chairman Israel Salmen confirmed that Méliuz has become the first publicly listed Bitcoin Treasury Company in Brazil, signaling a significant shift in how corporations in the country are approaching digital assets. The company plans to expand its bitcoin holdings over time, using its available resources and strong market presence to increase shareholder value through exposure to cryptocurrency.
Bitcoin Investment Strategy Boosts Méliuz Stock 116%
Méliuz made its initial bitcoin purchase on March 6. Since then, the company’s stock has surged an impressive 116%, climbing from $0.68 to $1.47. This sharp rise reflects investor enthusiasm for the firm’s forward-thinking approach and growing confidence in bitcoin as a long-term store of value.
Méliuz is not alone in this strategy. Other companies, including New York-based DayDayCook, are also planning to accumulate substantial bitcoin reserves in the coming years. These moves are part of a broader trend in the corporate world, where digital assets are becoming an increasingly accepted tool for diversifying treasuries and enhancing long-term financial stability.
As more firms embrace crypto-based financial strategies, it’s clear that bitcoin is gaining traction as a legitimate asset class in the global economy. Méliuz’s early adoption may position it as a trailblazer in Latin America’s evolving fintech landscape.
