Michael Saylor’s firm, Strategy, has made headlines again by significantly increasing its Bitcoin holdings. The company recently purchased an additional 4,225 BTC for approximately $472.5 million. This latest acquisition was made at an average price of $111,827 per bitcoin, reinforcing Strategy’s aggressive accumulation strategy and long-term belief in the digital asset.
Year-to-Date Performance Shows Strong Crypto Returns
So far in 2025, Strategy has achieved a 20.2% year-to-date yield on its Bitcoin investments, a clear indicator of strong performance in the volatile crypto market. These returns highlight not just effective timing but also a deep conviction in Bitcoin’s long-term value proposition.
As of July 13, 2025, the company now holds a staggering 601,550 BTC—valued at around $42.87 billion. This brings the firm’s average purchase price to $71,268 per bitcoin, showing significant unrealized gains amid rising market prices.
Strategy Now Owns 2.8% of All Bitcoin
With this latest move, Strategy’s Bitcoin reserve accounts for approximately 2.8% of the total 21 million BTC supply. That’s a substantial portion of the world’s most scarce digital asset, underscoring Strategy’s growing influence in the crypto space.
This accumulation sends a strong signal of institutional confidence in Bitcoin’s future and aligns with broader trends in digital asset adoption. Supporters of decentralized finance (DeFi) view the move as a bullish sign, reinforcing the belief that Bitcoin will continue to gain traction as a hedge, a store of value, and a key player in the evolving financial landscape.
Michael Saylor’s continued commitment to Bitcoin places Strategy among the most prominent institutional holders globally—cementing its role as a leading force in the ongoing transformation of finance through blockchain technology.