Prenetics Global Limited, a leading health sciences company, has made a significant move into the world of cryptocurrency by investing $20 million in Bitcoin. The company acquired 187.42 BTC at an average price of $106,712, marking the beginning of a new treasury strategy focused on digital assets. This decision comes after a recent ownership transfer of ACT Genomics, which significantly boosted Prenetics’ liquid assets to $117 million.
With this enhanced financial position, the company plans to allocate a majority of its balance sheet into Bitcoin. CEO Danny Yeung shared that Prenetics now has the strength to adopt “bold and forward-thinking” strategies, leveraging the long-term potential of Bitcoin to diversify and strengthen its financial position.
Strategic Board Appointment and Bitcoin Investment Approach
As part of this strategic shift, Prenetics has also welcomed Andy Cheung, former COO of crypto exchange OKEx, to its board of directors. Cheung brings deep experience in digital asset management and will help guide the company’s approach to crypto investments.
Unlike traditional Bitcoin holders, Prenetics plans to actively manage its holdings. Cheung noted that the company will use a variety of strategies including derivatives and structured financial products to maximize returns and manage risk. This approach reflects a sophisticated understanding of the crypto market, aiming for both growth and protection of assets.
Expanding Bitcoin Integration in Health Tech
In addition to holding Bitcoin as part of its treasury, Prenetics is looking to incorporate the cryptocurrency into its operations. The company plans to expand its Bitcoin holdings through institutional partnerships and explore new revenue streams by allowing Bitcoin payments across its consumer health brands, including IM8 Health and CircleDNA.
The timing couldn’t be better—Prenetics recently reported a remarkable 336% year-over-year revenue increase in Q1 2025. This growth showcases the company’s strength in the health tech sector and highlights how digital assets like Bitcoin can play a strategic role in accelerating innovation and expansion.
By combining blockchain technology with health science, Prenetics is positioning itself at the intersection of two fast-evolving industries. Its crypto-forward approach could signal a broader trend of digital transformation across the healthcare landscape.
