Strategy Inc., formerly known as MicroStrategy, has made headlines again with a bold addition to its cryptocurrency portfolio. Between October 6 and 12, the company acquired 220 Bitcoin valued at approximately $27.2 million, paying an average of $123,561 per BTC. This move reinforces Strategy’s long-term commitment to Bitcoin as part of its corporate treasury management strategy.
The firm has been steadily increasing its Bitcoin holdings, reflecting a deep conviction in the asset’s future potential. This latest acquisition cements Strategy’s position as one of the largest publicly traded corporate holders of Bitcoin, and underscores its ongoing belief in the digital currency as a reliable store of value.
Strategy’s Bitcoin-Focused Treasury Strategy Gains Momentum
Since rebranding from MicroStrategy to Strategy, the company has shifted its core focus toward Bitcoin treasury solutions and institutional adoption. This strategic transformation has made the firm a pioneer in leveraging Bitcoin not just as an investment, but as a foundational asset for treasury management.
As traditional economic conditions continue to evolve, more companies are exploring alternative assets to hedge against inflation and currency devaluation. Strategy’s consistent Bitcoin purchases mirror this broader institutional trend, where digital assets are playing a growing role in financial planning and reserve allocation.
Corporate Confidence in Bitcoin Continues to Grow
The company’s ongoing investment strategy is aligned with the rising interest from institutional investors and major financial firms that are increasingly endorsing Bitcoin as a key component in modern portfolios. As regulatory clarity improves and infrastructure for digital assets matures, corporate treasuries are finding stronger reasons to allocate capital to Bitcoin.
With its latest purchase, Strategy not only adds to its growing crypto portfolio but also sends a strong signal to the market: Bitcoin is no longer a fringe asset—it’s becoming a mainstream financial tool for forward-thinking companies.
