Strategy Inc. (trading under the ticker MSTR) has added another 168 Bitcoin to its growing reserves, with the latest purchase valued at approximately $18.8 million. This acquisition pushes the company’s year-to-date return on Bitcoin holdings to 26%, reinforcing its position as the largest corporate holder of Bitcoin worldwide.
A Consistent Commitment to Bitcoin in 2025
Throughout 2025, Strategy has shown a steady hand in its Bitcoin investment strategy. Despite market volatility, the firm has continued its regular Bitcoin acquisitions, reflecting a long-term view on the asset’s value and role in corporate finance.
Executives have emphasized this commitment in high-level discussions with U.S. policymakers, including members of the White House, positioning Bitcoin not just as a speculative asset but as a core part of the company’s treasury strategy. These talks have underlined the company’s belief in Bitcoin’s potential to act as a long-term store of value.
Transitioning Toward a Crypto-Centric Business Model
This latest purchase further solidifies Strategy’s pivot toward a crypto-first business model. The firm has been gradually reshaping its identity—from a traditional software analytics company to a leader in corporate digital asset adoption. Bitcoin is now at the heart of its growth plan, signaling confidence in the broader adoption of decentralized finance and blockchain technology.
With its aggressive accumulation strategy and vocal support for Bitcoin’s role in corporate reserves, Strategy continues to stand out as a pioneer among publicly traded companies entering the crypto space. The firm’s bold moves throughout 2025 illustrate a larger trend: institutional belief in Bitcoin is growing stronger.