Excitement is building across the crypto world as Steven McClurg, CEO of Canary Capital, revealed plans to launch the first-ever XRP Exchange-Traded Fund (ETF) during Ripple’s Swell conference in New York. If approved, XRP will soon join Bitcoin and Ethereum as one of the few cryptocurrencies with a U.S. spot ETF — a historic milestone for both Ripple and the broader digital asset industry.
The announcement signals a major step forward for XRP and comes at a time when institutional interest in crypto is accelerating. Analysts are already calling this move a potential game-changer for digital finance, with the ETF expected to attract billions in investment upon launch.
XRP Ledger Competes with Wall Street’s Financial Infrastructure
During his announcement, McClurg emphasized how the XRP Ledger (XRPL) is evolving into a direct competitor to Wall Street’s financial infrastructure. He described the XRPL as a set of “modern financial rails” capable of transforming the way money moves globally.
Ripple’s technology aims to make cross-border payments faster, cheaper, and more efficient, slashing remittance costs from as high as 15% to nearly zero. This mission aligns with Ripple’s broader goal — creating a world where financial transactions are seamless, transparent, and accessible to everyone.
Fast-Track ETF Filing Could Redefine Crypto Investing
Canary Capital’s fast-track filing under the SEC’s new rules could see the XRP ETF go live as early as November 13, pending regulatory approval. Even with potential government delays, market analysts are optimistic.
Experts predict that the XRP ETF could attract up to $10 billion in inflows, cementing XRP’s status as a mainstream investment asset. If successful, this move could redefine crypto investing in 2025, offering investors a new way to gain exposure to one of the most established blockchain networks in the world.
As Ripple continues to strengthen its position in the global financial ecosystem, the XRP ETF launch marks not just a new chapter for the company — but a pivotal moment for the entire cryptocurrency market.